My mission is to help organisations create clear, credible, right-first-time content ‒ and avoid wasting time and money on rework. The best tool for that? A clear editorial style guide.

Working as a copyeditor on many projects over the years, I noticed that surprisingly few clients had an editorial style guide ‒ or anything like one.

To fill the gap, I started creating mini style guides for each project. These documents gave clients a clear, consistent baseline to write from ‒ and made editing faster, simpler and more objective.

Clients appreciated them. They reduced uncertainty and inconsistency, sped up review cycles, and helped preserve tone and quality over time.

They also proved to be surprisingly durable: easy to adapt, expand and reuse across projects ‒ and quietly powerful as tools for scaling content without losing clarity.

Background

I’ve always had a thing for tidy sentences and correctly placed hyphens ‒ and for many years I’ve worked as a writer, editor and proofreader, both freelance and with agencies. One long-standing agency client is IDX (formerly Investis).

My editing work has ranged from light-touch proofreading of annual reports to deep structural edits of thousands of words written by non-native English speakers.

I’m also a qualified French-to-English translator (DipTrans, MCIL), and worked in translation full-time for several years ‒ mainly technical and business content for mid-size organisations.

Before that, I spent nine years at Ercol Furniture, working in UK and export sales.

And before that ‒ apparently ‒ I was already correcting people’s English in junior school.